Salone 2023

THE DIFFERENT DECLINATIONS OF THE BATTILOSSI RUG PROJECT AT THE SALONE DEL MOBILE
@FIERA MILANO RHO, PAV. 3 BOOTH M23

A journey into the made-to-measure world of Battilossi: the culture of rug for collections, unique bespoke projects and private label creations.

Battilossi, the Turin-based company of rugs characterized by manufacturing excellence, chromatic harmony and calibrated elegance, continues to gain momentum and debuted as a protagonist at the Salone del Mobile, on scene in Milan from 18 to 22 April.
One of the few companies in this field that can make use of two factories, each one expressing the tradition of the country of origin, in Kathmandu (Nepal), where sophisticated hand-knotted and hand-woven carpets are made in natural materials, and in Lahore (Pakistan), where the most innovative textures are developed, Battilossi took part for the first time in the most important global fair for the home-furnishing sector.
A precious opportunity to reveal the 3 possible declinations of its project on rug: collections aimed at shops and end customers that mix traditional techniques seeking new creative results, bespoke rugs created meet the specific needs of a project or the requests of an artist, up to the “private label” collection dedicated to the design studios and furniture industries, in which Battilossi makes its design consultancy and manufacturing skills available to create an ‘ad hoc’ offer in line with the brand’s world of reference.
The exhibition presented the "timeless" icons of the brand, alongside the moodboards with samples of the main collections: mobile elements inject dynamism into the scene, allowing to test the possible combinations of carpets, with a view to the complementarity of the models that pervades the entire offer, designed to reconfigure the space in ever-changing combinations.